Our new name and logo

In October 2023, we updated our name, logo, look and messaging to better reflect our joined-up offer for schools and partners. Our refreshed messaging highlights our continued commitment to support our schools to prepare their learners to be ready for the world and the future opportunities and challenges ahead.

Read our news article to find out more about why we made these changes.

We are Cambridge

We work with schools and partners worldwide to build an education that shapes knowledge, understanding and skills. Together, we give learners the confidence they need to thrive and make a positive impact in a changing world.

When will we start to introduce these changes?

We are gradually phasing out our existing names and logos, but this will take time. Schools will continue to see our existing names and logos as we phase in the new look, messaging and logo.

We will introduce the changes in a phased approach.

When do partners and schools need to update websites and materials with Cambridge logos?

We do not expect our partners and schools to update existing marketing materials featuring their Cambridge Assessment International Education logos straight away.

Instead, we ask you to phase in the new logos over time, as and when you are updating materials.

We will ask you to update the customer logo on your digital channels as soon as it is practically possible. Our new customer logo and guidelines, press release templates and resources to help you explain Cambridge to parents are available on the Communications toolkit.

Next steps

Learn more and watch our video about how we are working together with schools to help Cambridge learners be ready for the world.