Since October 2023, we have introduced a refreshed name, logo, look and messaging to better reflect our joined-up offer for schools and partners worldwide. Our identity supports our continued commitment to support our schools to prepare their learners to be ready for the world and the future opportunities and challenges ahead.
We are Cambridge
We work with schools and partners worldwide to build an education that shapes knowledge, understanding and skills. Together, we give learners the confidence they need to thrive and make a positive impact in a changing world.
Where we are now
We rolled out our new name and logo across platforms, materials and communications. This is a phased approach, with changes continuing into 2026. During this transition, you may still see some of our previous logos and references in use.
What’s been updated so far
- Our website and social media channels reflect the new identity.
- You willl see our new name, look and logo at our events.
- Our Communication toolkit offers downloadable resources including logos and guidelines, press release templates and resources to help explain Cambridge to parents.
- New customer plaques have been sent to approved Cambridge schools.
- Endorsed resources have begun using the new name and logo.
- Certificates and results documentation now feature our refreshed branding.
From March 2026 onwards
- Question papers will include new name and logo.
Guidance for schools and partners
All schools and partners should now be using our new customer logo on their digital channels, including websites and social media.
For printed and other materials, we ask you to continue to phase in the new logo, as and when you are updating materials. You can find the latest assets, logo files, guidelines, and resources to help explain Cambridge to parents on the Communications toolkit.
Next steps
We will continue rolling out the refreshed identity, with future updates to include:
- Full branding across exam materials from March 2026.
- Continued support and guidance via the toolkit.
- Updated training and promotional resources.
Watch our video and learn more about how we are working together with schools to help Cambridge learners be ready for the world.